Representatives of EDIH Clotex-HUB (Yulia Koshevko, Svitlana Kuleshova, Galina Shvets, Olesya Ditkovska, Vyacheslav Balabanov, Serhiy Kozhevnikov) visited the Kyiv Fashion International Fashion Festival, which took place on January 28-30, 2026 at the International Exhibition Center (Kyiv).
On January 28, on the first day of Kyiv Fashion, representatives from EDIH Clotex-HUB held a workshop in the format of a lecture + practical demonstration, talking about a new level of innovation for the clothing business!
The work of the EDIH Clotex-HUB project was presented by project manager Yulia Koshevko and Doctor of Technical Sciences, Professor of the Department of Technology and Design of Garments of Khmelnytskyi National University Svitlana Kuleshova.
For the first time at Kyiv Fashion, we presented:
Block 1. Digital personal style.
A personal stylist for everyone: a new level of customer experience. How artificial intelligence can understand individual style and help customers find what truly resonates with their personality. This talk showed how AI stylist and virtual fitting technology support brands and retailers: why personalization is becoming the new standard in fashion. The speaker was Anastasia Korobka, CEO of GetMyLook.
Block 2. Hesh – taming chaos in production.
Hesh is a young and ambitious product with a well-thought-out set of features for manufacturing enterprises. Introduction to the program's capabilities, which include everything you need for effective process management. Speaker: Iryna Vasylak, Sales Manager.
Block 3. Automation of the full cycle of online embroidery preparation from idea to launch into production.
The topic highlights modern digital approaches to creating and implementing embroidery projects in the garment industry. The tools and technologies that provide automated conversion of design ideas into machine format were considered, speaker Vyacheslav Nagnybida, Marketing Manager at Avivi.
The EDIH Clotex-HUB stand was visited by the Deputy Mayor of Khmelnytskyi, Mykola Vavryshchuk. Together they discussed areas of further cooperation. It is nice to feel the constant support of the authorities.
For EDIH Clotex-HUB, participation in the exhibition was an important milestone in developing partnerships, popularizing hub services among small and medium-sized enterprises, and spreading understanding of the benefits of digital transformation in light industry.
EDIH Clotex-HUB and intends to continue to participate in specialized events - international exhibitions, educational forums, and startup competitions. This allows not only to adequately represent Ukraine in the European digital arena, but also to take an active part in shaping the modern face of light industry.
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